OHMYPET! EXPO






OHMYPET! EXPO – MALAYSIA’S LARGEST PET EXPO
BRAND PROFILE
OHMYPET! EXPO is officially recognised as Malaysia’s Largest Pet Expo by the Malaysia Book of Records, setting the benchmark as the premier pet industry event in the country. Organised annually by Truffle & Lemon Expo Sdn Bhd, OHMYPET! EXPO serves as the ultimate business and consumer platform for the rapidly growing pet market in Malaysia and across Southeast Asia.
The expo is designed to serve both B2C (Business-to-Consumer) and B2B (Business-to-Business) audiences, offering unparalleled opportunities to showcase products, foster collaborations, and drive innovation within Malaysia’s rapidly growing pet industry.
With a strong commitment to advancing the Southeast Asian pet care ecosystem, the expo unites key stakeholders, including global and local pet brands, industry professionals, retailers, veterinarians, breeders, and pet owners, under one roof. The event is designed to foster connections, drive market growth, and promote responsible pet ownership.
KEY FACTS & FIGURES
- Record Holder: Malaysia’s Largest Pet Expo (Malaysia Book of Records verified)
- Annual Footfall: 150,000 visitors over 4 days
- Exhibitors: Over 250 local and international exhibitors
- Exhibition Space: 61,000 sq feet dedicated to all things pets
- Media Reach: Over 10M+ digital impressions
CORE SEGMENTS & FEATURES
1. Malaysia’s Largest B2B Pet Trade Show
Recognised as Malaysia’s Largest Pet Trade Show, OHMYPET! EXPO provides a vital platform for local and international industry players to connect, collaborate, and expand their business network.
Key highlights of the trade segment include:
- Exclusive B2B Pavilion showcasing leading manufacturers, distributors, service providers, and emerging brands.
- Pre-arranged Business Matching Sessions to facilitate strategic partnerships, dealer-distributor agreements, and cross-border trade opportunities.
- Trade-only Networking Events, seminars, and panel discussions featuring insights from market leaders, addressing industry challenges, trends, and innovations.
- Attendance of Key Buyers and Decision-Makers from retail chains, veterinary clinics, e-commerce platforms, grooming academies, and more.
2. Consumer Exhibition & Pet Lifestyle Showcase
Open to the public, OHMYPET! EXPO’s consumer segment is a one-stop destination for pet enthusiasts to explore the latest offerings in pet care, nutrition, accessories, technology, and services.
3. Educational Seminars & Industry Panels
Insightful talks by veterinarians, nutritionists, groomers, trainers, and business experts focusing on pet wellness, sustainability, product innovation, and market expansion strategies.
4. Pet Competitions & Activities
Featuring interactive zones, pet fashion shows, agility contests, obedience trials, and entertainment for pets and families alike.
5. CSR Initiatives & Adoption Drives
Partnering with animal shelters and welfare organisations to encourage responsible pet ownership and support animal welfare.
TARGET AUDIENCE
- Pet Product Manufacturers & Distributors
- Retailers & E-commerce Platforms
- Veterinarians & Pet Healthcare Professionals
- Groomers & Trainers
- Pet Owners & Enthusiasts
- Media & Influencers
- NGOs & Animal Welfare Organisations
About the Organiser
Truffle & Lemon Expo Sdn Bhd is a leading event management company specialising in large-scale consumer and trade exhibitions. With a proven track record in delivering high-impact expos, the company is committed to elevating industry standards and fostering meaningful connections across various sectors.