The Tower of London, a historic fortress located on the north bank of the River Thames in central London, stands as a symbol of Britain’s rich and tumultuous history. Constructed by William the Conqueror in 1078, the complex has played a central role in the country’s heritage, serving variously as a royal palace, prison, armory, and treasury.
Throughout the centuries, the Tower has been the setting for many significant historical events. It was a royal residence until the 17th century, and its strategic importance made it a focal point during periods of conflict. Today, the Tower of London is a UNESCO World Heritage Site and one of the UK’s most popular
tourist attractions
The Tower of London, steeped in history and prestige, provides a unique and exceptional venue for the 18th edition of the World Branding Awards ceremony. As one of the world’s most iconic landmarks, it boasts rich historical significance and majestic architecture, providing a spectacular backdrop to celebrate the achievements of the world’s top brands.
Today, The Tower of London serves primarily as a popular tourist attraction and historic site. It is managed by Historic Royal Palaces and showcases its rich history through exhibitions and guided tours. Visitors can explore its iconic features, such as the White Tower, the Crown Jewels, and the medieval fortifications.
The Tower of London hosted the 2024-2025 Brand of the Year Awards for the first time this year. The next awards ceremony is scheduled to be held here in Autumn 2025.