To many pet parents and professional groomers around the world, the FURminator® brand is synonymous with “deshedding”.

FURminator® takes pride in its pioneering roots as the first brand which created the deshedding category. It was invented by Angie Porter, a professional pet groomer in the American city of St. Louis. For over a decade, Angie attempted to find a quality, worthwhile tool to deal with the number one pet problem at home – shedding. After using every possible device in the industry, she realised such a tool didn’t exist, so she decided along with her husband David to develop it. Together, they created the first, and only, tool to safely, efficiently, and comfortably remove a pet’s loose undercoat: the FURminator® deShedding Tool, the most popular and beloved pet hair shedding solution.

When it comes to shedding, FURminator® has the EDGE: literally speaking. The original FURminator® deShedding tool is a professional tool designed with a unique, high quality stainless steel edge which reduces shedding by up to 90%*. The edge safely and efficiently reaches through your pet’s topcoat to remove the loose hair and undercoat without damaging the delicate coat or harming the skin. The loose hair, which is collected with this edge can be easily removed from the tool using the “FUR ejector” button, allowing for simple, one-handed use. FURminator® deShedding Tools provide tailored deshedding solutions for various dog or cat breed sizes and coat lengths, ultimately helping to reduce shedding and pet parents’ frustration that comes from dealing with excess pet hair around the home.

As creators of the original FURminator® deShedding Tool, FURminator® continues to raise the bar with complete and innovative solutions to deliver professional results for a home grooming regimen. To complement the deshedding tools, the FURminator® Grooming line includes high quality grooming brushes and combs providing gentle, effective solutions to maintain a clean, shiny coat for your pets. The FURminator® Hygiene line of shampoo, conditioner and waterless spray products contain gentle formulas without any parabens or chemicals to neutralise odours and reduce shedding. Thanks to FURminator® high-quality pet care solutions, pet parents enjoy spending quality time grooming their pets whilst pets are regularly well-groomed, happy and healthy.

*Independent Market Research Studies, 2012