M-150 is the very first, and the most popular energy drink brand in Thailand. For over 30 years, our purpose and goal has never changed – to be the driving force and the fighting spirit for all Thais, to help the Thai people in pursuing their goals and dreams, and to have a better life. All M-150 marketing initiatives are implemented to serve this sole purpose.
With over 30 years of experiences in the market, M-150 understands that regardless of age, gender, region, or social class, achieving goals and dreams will not come down to anything more than your fighting spirit. With this spirit, no obstacle is too big, no problem is unsolvable, and no dream is too far out of reach.
In addition to using a sports marketing strategy, M-150 also combines idol marketing and music marketing strategies, as music has the power to reach everyone in society. Our selected presenters are artists and idols who realised their ambitions when striving to reach their dreams and enjoying success – a true M-150 spirit.
With all of the marketing initiatives, M-150 is able to provide energy to consumers both physically and emotionally, cementing our purpose which is to be “The force, energy and fighting spirit for all Thai people”.
Brand Purpose
• We believe that everyone has potential. Sometimes it is hidden or suppressed by their unencouraging environment.
• Strong motivation is there but is not enough, Determination and persistence, instead, are the key to go extra mile.
• We are here to add fuel to their determination and persistence.