“VITADAY” under General Beverage Co., Ltd. has been introduced to the market in 2018. Positioning itself as the innovative healthy product, Vitaday has focused on the consumer’s needs on health-awareness. Not to mention the benefits, taste of the product is also what the company highly concerns as selecting the premium ingredients across the world to make the perfect flavors for everyone. With its uniqueness, Vitaday has become the market-share leader in the market within its early distribution.
VITADAY’s purpose is to deliver the high quality ingredients and healthiest product to its consumers. Thus, the quality of vitamins and ingredients of the product of VITADAY are international standards, guaranteed by world-class brands of vitamins. For example, vitamin C that VITADAY uses is pharmaceutical grade from Quali-C by DSM, sourced from the United Kingdom, the world’s first branded vitamin C, and the only western producer of vitamin C. Quali-C is pure vitamin C that is free from genetic modification (GMO-free), and chemicals which makes it good for health, and highly effective in absorbing to the body better than vitamin C in general. The other ingredients such as vitamin A, iron and collagen are also imported from the best sources around the world.
VITADAY offers various choices of healthy products in many categories such as vitamin water, vitamin shot, functional shot and vitamin jelly. In the intention that every of their customers can have a healthier choice for drink, and also an easier way to take the vitamin.
Being a market leader, VITADAY holds importance to brand-building. The brand’s philosophy is to deliver high quality products to its consumers so that they can stay healthy and have a variety of choices for taking vitamins. Putting customers in priority and maintaining quality products are the main purposes for VITADAY.